Tip Sheets

Designed for performance, destined for the landfill: Hidden waste behind World Cup soccer kits

Media Contact

Ellen Leventry

When the World Cup kicks off Thursday, players from 16 countries will take the field in Nike uniforms made using an “advanced chemical recycling” process, marking the company’s first elite performance apparel produced entirely from textile waste.


Juan Hinestroza

Rebecca Q Morgan '60 Professor of Fiber Science & Apparel Design

Juan Hinestroza is a Cornell University professor of fiber science and apparel design who has worked with athletic companies on high-performance apparel. He directs the Textiles Nanotechnology Laboratory, which developed a chemical upcycling process that transforms mixed polyester-elastane waste into highly water-resistant coatings that could replace fluorinated finishes (“forever chemicals”) used in apparel, paints and wood treatments.

Hinestroza says:

“Millions of soccer fans will watch their favorite players walk onto the pitch wearing pristine, custom-tailored jerseys. What most don’t see is the staggering environmental cost behind those 90 minutes.

“Today's soccer clubs operate on a hyper-wasteful model: jerseys are custom-labeled and embroidered for individual matches, and specific dates. Because of this hyper-customization, a massive surplus of these shirts is never worn again. The vast majority of these high-performance garments, worn for just a few hours — along with the many team shirts purchased by fans — end up in incinerators or landfills.

“This is a tragic end for materials engineered with incredible molecular precision. Modern soccer uniforms are complex, high-performance synthetic blends specifically engineered with stretch and moisture management. It is exactly this complexity that makes them a recycling nightmare. Mechanical recycling downcycles them into low-value rags, while traditional chemical recycling may struggle to cleanly separate the interconnected networks of polyester and polyurethane-based elastane or Lycra.

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