Good news for the advertising industry: Television viewers surfing the Web during commercial breaks are often triggered by TV ads to visit product websites and make purchases, according to new study.
A Cornell 'trap network,' begun in 1994 to alert farmers when damaging pests are threatening 60,000 acres of sweet corn across New York, could now help researchers track how these pests respond to changing climates.
The cost of colorectal cancer drugs has skyrocketed in recent years, but a Cornell study finds that when you consider improved longevity and quality of life, the price is worth it. (Aug. 14, 2009)
Frank Schroeder, assistant professor at the Boyce Thompson Institute for Plant Research at Cornell, is a recipient of the 2008 DuPont Young Professor grant for his research. (July 17, 2008)
Once upon a time, the Cornell bear was a live cub who lived on East Hill. In his new book, alumnus John Foote chronicles the history of Touchdown the bear.
Cornell University’s Graduate School has won the Northeastern Association of Graduate Schools/Educational Testing Service Award for Innovation and Excellence in Graduate Education.