John Blevins, guest lecturer in Cornell’s SC Johnson College of Business, focuses on technology-driven market changes and strategic management and leadership in the tech sector.
Jura Liaukonyte, professor of marketing in Cornell University’s SC Johnson College of Business, says that in today's media landscape—characterized by a plethora of streaming platforms and channel—capturing the attention of a large, unified audience at a single point in time is exceedingly challenging.
Small companies may post higher wages for entry level positions than large companies – potentially attracting better talent even though the larger companies have more influence on the market, according to new Cornell research.
Five Johnson School MBA students designed the case, organized the judging and facilitated the Emerging Markets Institute’s Corning Case Competition, “Powering Vietnam’s Future: The Rise of Electric Vehicles,” which attracted a record number of entrants.
A Cornell ILR School research team found that having either the same gender or the same nationality as an opponent leads to greater perceptions of rivalry and subsequent better effort-based performance.
Investors view CEOs more favorably when they respond to shareholder activism in ways that conform to gender stereotypes, according to new research out of the Cornell SC Johnson College of Business.
Experts’ more stringent online reviews have the effect of compressing aggregate ratings by penalizing higher-quality products compared to their lower-quality alternatives. To address this problem, a research team developed a method for de-biasing ratings.
The solar boom in New York state is not only powering homes, businesses and infrastructure; it is also generating jobs. Researchers at the ILR School’s Climate Jobs Institute are helping to ensure the solar workforce is treated fairly and equitably.
Andrew Wolf, a professor of global labor and work at Cornell’s ILR School, discusses the opportunities and challenges of unionization in the auto industry on the Cornell Keynotes podcast from eCornell.
