Russell Weiner ’90, CEO of Domino’s, has been getting a lot of screen time recently.

In one of the company’s new ads, Weiner goes undercover as a focus group moderator to get feedback from New Yorkers on Domino's newest hand-tossed pizza, “the pizza you won’t believe is Domino’s.” At one point in the ad, everyone in the room talks about what they don’t like about Domino’s pizza. Pan to Weiner, looking dejected. Of course, they come around when trying the new pizza and are bowled over to realize it’s also Domino’s. 

Weiner isn’t afraid to go against convention, and he encouraged students to do the same in a Sept. 20 career talk on campus, challenging students to take risks and explore possible careers until “you find what energizes you.”

Read the full story on The College of Arts & Sciences website.