Cornell researchers including marketing professor Kaitlin Woolley ’12 found that people relied more on the enjoyment they derived from an activity than time spent on it when gauging progress toward a goal.
Launching Jan. 27 with three episodes, “Research Matters” spotlights Cornell scholars whose research directly engages with real-world challenges, from climate change and public safety to mental health.
A new analysis shows that improved farm productivity has been the driving force in keeping global greenhouse gas emissions from agriculture in check, with implications for how countries support farmers and research.
When inventors move to a U.S. county, the number of successful startups, especially those valued at $1 billion or more, goes up, as inventors become founders, employees and magnets for venture capital investment.
Digital tools designed to help individuals achieve goals can sometimes backfire and actually demotivate an individual. New research co-authored by a Cornell researcher suggests ways tech can be better used to enhance motivation.
