After learning the theory and methodology behind public opinion polls, undergraduates in “Taking America’s Pulse” surveyed a nationally representative sample of more than 1,100 Americans on a wide range of topics.
Cornell social scientists were part of a team that won the National Excellence in Multistate Research Award from the Association of Public and Land-Grant Universities and the United States Department of Agriculture.
Marketing strategies that boost feelings of psychological ownership can increase people's willingness to clean up trash, donate money and volunteer at public parks, according to research co-authored by Suzanne Shu, professor of marketing.
In surveys of nearly 2,000 American adults, barely half said they would be willing to take a hypothetical vaccine with an efficacy, or effectiveness, of 50% – the U.S. Food and Drug Administration’s minimum threshold for a COVID-19 vaccine.
Rather than making people less political, religion shapes people’s political ideas, suppressing important group differences and progressive political positions, according to sociologist Landon Schnabel.